Ever wanted to start a professional e-mail marketing campain E-Mail Marketing? Check this out!

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Internet Marketing
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Our Internet Marketing program applies traditional business management and branding concepts to the latest media trends, giving you an understanding of web design, web interface and usability, scripting languages, and more.

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Over the past 30 years, Full Sail University has built a reputation as one of the premier media arts colleges in the world, with more than 30,000 graduates. Based in Winter Park, Florida, Full Sail offers master’s, bachelor’s, and associate’s degrees.

Got this in my e-mail box recently.  If your runing a e-commerce site this service could pay for itself pretty quickly. 

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Did you know that a whopping 83% of consumers say that customer reviews influence their online purchasing decisions? Or that…

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Are you using Twitter to help build your site rankings?

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Have you ever considered using the internet to hold coporate meetings?

Your employes, field reps, or corporate executives simply login with the password you’ve sent at the time you’ve designated and the meeting starts.

• no travel downtime
• no travel expenses

Web soutions range from simple PHP Chat Rooms to coporate services that extend security and functionality to include:

Possabilities
Feature	Benefit
Desktop Viewing	Enhance meetings by showing attendees any application and file on your desktop. Attendees can share their desktops, too.
Share Keyboard and Mouse Control	Securely collaborate with colleagues on projects by working together in real time.
Email and Instant- Messaging Integration*	Start scheduled or spontaneous meetings from Microsoft® Outlook®, IBM® Lotus Notes® or various instant-messaging services.
Chat	Chat with all attendees or converse privately with a specific participant.
Total Audio Service	Choose free VoIP, phone conferencing or both.
Mac Support	Host and attend meetings on your Mac® as well as on your PC.
Desktop Recording/ Meeting Playback*	Save, replay, post or email valuable interactions and presentations – including audio.
Specific Application Sharing*	Share only the application you choose, keeping attendees focused on what you want them to see.
Drawing Tools*	Increase participation and spice up presentations with tools to draw, highlight and point to items of interest right on the screen.

Consult with a skilled web CIE to determine your needs and then select the best soultion.

E-Meeting Web Sevices and Free Consulting

Dreamflex.com   Web design service / PHP Chat Confrenceing 

GoToMeeting.com  The most feature – packed of all online confrence services.

ONSTREAM offers a service for optimized streaming of videos.

Instead of a tiny 3×4 inch Flash viewer with the usual slow loading grainy video,  offer your high end corporate web clients brilliant and instant online digital quality video presentations.  Half screen and full size screen presentations are no problem.

No less expensive that other similar companies offering optimized streaming video. About $100 per month.

But where Onstream stands head and shoulders above it’s competion in it’s extreme ease of use. 

The company has made it very simple for even a novice webmaster to incorporate the same video streaming functionality into their web sites as you see on major corporate sites.    

Click this  [  LINK   ]  to visit their site.

E Tips From New Horizons

Creating a submit button from a graphic in Dreamweaver (MX/MX 2004)

Tired of the old gray Submit button? You can easily replace it with a graphic of your choice–just follow these steps. First, select Insert > Form Objects > Image Field. Next, locate the image you want to use and click OK. If Dreamweaver asks you if you want to add a form tag, click Select. Then, open the Property inspector and change the ImageField text to Submit. Select the image to display it on the page and you’re all set. Your graphic now works the same as a standard Submit button.

For future compatibility, use hexadecimal character encoding

To display a character to the user instead of having the browser try to interpret it as code, you use character entities (i.e., escape sequences). You may be used to writing these in decimal format; for instance, to display the less-than symbol (<), you may write the following (with leading 0s being optional):

<

However, the latest W3C proposed recommendation “Character Model for the World Wide Web 1.0″ recommends that you write such escape sequences in hexadecimal. The reasoning is that now that Unicode is the standard text format (to accomodate the use of characters different languages), hexadecimal will become more common, and decimal representations of characters less common. Hence, to write the less-than symbol, insert the letter “x” to show the number is hexadecimal, and then write 60 in base 16, which comes out to “3c.” As a result, you’ll get this:

<

Of course, both < and < display as the character “&lt;” in modern browers. But in the future, the second form may become easier to look up in reference sources.

You can find the Character Model for the World Wide Web 1.0 at the following address:

www.w3.org/TR/charmod/

 in Dreamweaver (MX/MX 2004)

Tired of the old gray Submit button? You can easily replace it with a graphic of your choice–just follow these steps. First, select Insert > Form Objects > Image Field. Next, locate the image you want to use and click OK. If Dreamweaver asks you if you want to add a form tag, click Select. Then, open the Property inspector and change the ImageField text to Submit. Select the image to display it on the page and you’re all set. Your graphic now works the same as a standard Submit button.

For future compatibility, use hexadecimal character encoding

To display a character to the user instead of having the browser try to interpret it as code, you use character entities (i.e., escape sequences). You may be used to writing these in decimal format; for instance, to display the less-than symbol (&lt;), you may write the following (with leading 0s being optional):

<

However, the latest W3C proposed recommendation “Character Model for the World Wide Web 1.0″ recommends that you write such escape sequences in hexadecimal. The reasoning is that now that Unicode is the standard text format (to accomodate the use of characters different languages), hexadecimal will become more common, and decimal representations of characters less common. Hence, to write the less-than symbol, insert the letter “x” to show the number is hexadecimal, and then write 60 in base 16, which comes out to “3c.” As a result, you’ll get this:

<

Of course, both < and < display as the character “&lt;” in modern browers. But in the future, the second form may become easier to look up in reference sources.

You can find the Character Model for the World Wide Web 1.0 at the following address:

www.w3.org/TR/charmod/

Getting the hits you desire?  Considered taking another look at your site content. These proven principles of design can help make your website more popular!

Did you know…

• Trivial ‘padded out’ text is a turn-off. Use clear, concise, short sentences.
• Page height should never be more than 2 screen scrolls in length.
• Limit use of italicized, or underlined text.
• Carefully proof read text before submitting it for inclusion on your site.
• Break up large blocks of text with images or a horizontal line.
• A image will always draw the eye into the page 5 times more strongly than text

Example which generates more interest, the following text heading or image heading?

 Videos Under $ 10         

Is your site sticky enough?

What I mean is; how can you make customers stick around and come back more often. 

• Update your content often. Better yet get RSS self-updating News Blocks
• Your intro page should load in under 10 seconds at 56k.
• Include a picture of yourself. It increases your credibility.
• Consider a product voice over. A human voice on a web site. People love it!
• Offer something for free. Free downloads, free games, free wallpaper, free articles.

Well hope this article gave you a few ideas. 

Ted Palmer, Macromedia Web Developer.

E Tips From New Horizons

Preserve formatted Word text in Dreamweaver to save time

(Microsoft Word, Dreamweaver MX 2004)

If your Word document includes formatting and typography that you want included in your web designs, you can paste the text into your Dreamweaver layout and preserve its typographical architecture. To do this, highlight the text in Microsoft Word and press [Ctrl]C ([command]C on the Mac) to copy it. Open your web page in Dreamweaver and place your insertion point in the location that you wish to paste your text. To paste Word text along with it’s formatting into your Dreamweaver document window, select Edit > Paste Formatted.

Follow this quick usability rule to save users from unnecessary frustration

You may have heard of the three clicks rule:

* Don’t make the user click more than three times to get anywhere important.

But, if you really want happy users, follow the information parity rule:

* Don’t require any more clicks or other information from the user than a logician would require to deduce exactly where the user wants to go.

For instance, suppose your website sells bus and boat tours to various destinations. If the user selects Hawaii, presumably you only offer boat trips, not bus trips. So, don’t send him to a menu where he has to click on a link that says By Boat. Just send him through to the Hawaii Boat Trip page since that’s the only possible option.

Of course, you may wonder what the big deal is if the user only has to click three or fewer times. The problem is that users can get annoyed if they think that the clicks or information your site requests are unnecessary. All the rationalization in the world means little if the user intuitively knows there’s a better way.